Data as of Aug 16, 2026 · Based on 3,131,739 AI responses across 10,525 prompts · See how Parse measures this
ASOSasos.comASOS is an online fashion retailer that offers a wide range of clothing, accessories, and beauty products from both its own brands and numerous third-party labels. The platform features thousands of brands, including adidas, Nike, Calvin Klein, and The Ordinary, catering to diverse customer styles.
Tone of voice
82% of how AI describes ASOS reads positive.
Words AI uses
AI reaches for trendy · affordable · budget-friendly when it describes ASOS.
Sources
asos.com shapes more of what AI says about ASOS than any other source, at 37% of its citations.
reddit.com · thesun.co.uk · instagram.com · google.com
The market map
Occasion Dresses & Formalwear →