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BrandsEkster

How AI describes Ekster

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Ekster logoEksterekster.com

Ekster offers wallets, travel accessories, and EDC gear, including slim metal smart wallets, MagSafe cardholders, and tracker-enabled cards and tags. Its lineup includes trackable items such as Tracker Card and Tracker Tag, plus travel and everyday carry gear like the GRID Backpack and Passport Wallet. The brand promotes promotions and warranties (Labor Day sale, free shipping, 100-day money-back guarantee, lifetime warranty) and positions itself as the world’s #1 rated wallets and bags with millions of customers.

Parse Score

86.6

#5 of 65 in Wallets, Money Clips & EDC Carry

Strength88
Reach60
Authority56

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Tone of voice

78% of how AI describes Ekster reads positive.

Words AI uses

AI reaches for faster · quick-access · instantly when it describes Ekster.

Sources

ekster.com shapes more of what AI says about Ekster than any other source, at 26% of its citations.

google.com · youtube.com · reddit.com · groovelife.com

AI questions where Ekster appears

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The market map

Wallets, Money Clips & EDC Carry →
5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →BellroyThe RidgeEksterSecridLeatherologyMatt & NatTrayvaxCorkorHerschel Supply…EtsyCarryProofWill's Vegan StoreSerman BrandsDoshi

Where AI ranks Ekster

Wallets, Money Clips & EDC Carry#5

  • Excerpts where Ekster appeared in the AI's answer

    Google AI Mode · excerpt
    Ekster Cardholder Pro: Fans out your cards in a stepped pattern at the press of a bottom button.

  • Excerpts where Ekster appeared in the AI's answer

    Google AI Mode · excerpt
    Ekster utilizes a trigger-button mechanism that fans your cards out in a tiered, easy-to-grab stack.
    Google AI Mode · excerpt
    Ekster Parliament is a popular choice, featuring high-quality leather and a quick-access card mechanism, making it ideal for daily use.

  • Excerpts where Ekster appeared in the AI's answer

    Google AI Mode · excerpt
    Ekster Men's Minimalist Leather RFID Blocking Wallet with Quick Card Access : Best smart/pop-up wallet.