Data as of Aug 16, 2026 · Based on 3,131,739 AI responses across 10,525 prompts · See how Parse measures this
Goopgoop.comGoop is a lifestyle brand founded by Gwyneth Paltrow that curates and sells a range of fashion, beauty, and wellness products. The site features clothing, accessories, skincare, and home goods from various designers alongside its own branded items.
Sources
google.com shapes more of what AI says about Goop than any other source, at 15% of its citations.
instyle.com · allure.com · redpowermagazine.com · views-media.com
The market map
Hair Styling Tools & Brushes →Where AI ranks Goop
Excerpts where Goop appeared in the AI's answer
goop Beauty Dry Brush (G.Tox Ultimate Dry Brush) — best overall for a true dry-brushing routine.
Goop Beauty G.Tox Ultimate Dry Brush (Best Long-Handle / Vegan ): Features tightly packed, biodegradable plant-based sisal bristles and an ergonomic long handle
