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BrandsHairstory

How AI describes Hairstory

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Hairstory logoHairstoryhairstory.com

Hairstory sells New Wash, a detergent-free hair cleanser powered by essential oils, marketed as a low-maintenance alternative to shampoo that cleanses the scalp and hair without stripping oils. The brand offers multiple New Wash formulas, refills, bundles, and a Subscribe & Save program, plus Sans Savon body/hand wash as a soap substitute. They provide personalized recommendations and guidance via an AI stylist and Bundle Builder, along with education resources and shipping perks (free US standard shipping over $55).

Parse Score

49.2
Strength14/ 100
Reach31/ 100
Authority30/ 100

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Sources

hairstory.com shapes more of what AI says about Hairstory than any other source, at 20% of its citations.

amyedwardshair.com · byrdie.com · forbes.com · healthline.com

AI questions where Hairstory appears

  • Excerpts where Hairstory appeared in the AI's answer

    Google AI Mode · excerpt
    Hairstory New Wash – A detergent-free, completely detergent-less cream cleanser designed to clean the scalp while balancing natural oils without traditional lather or heavy silicones.

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