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BrandsHook & Loom

How AI describes Hook & Loom

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Hook & Loom logoHook & Loomhookandloom.com

Hook & Loom handcrafts eco-friendly rugs from recycled cotton and undyed natural wool without dyes, chemicals, or latex backing. Their collection includes loom hooked, flatweave, and thick woven styles designed for durability, comfort, and barefoot safety.

Parse Score

43.4

#41 of 49 in Home Flooring and Rugs

Strength3
Reach29
Authority25

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Sources

google.com shapes more of what AI says about Hook & Loom than any other source, at 25% of its citations.

hookandloom.com · reddit.com · thegoodtrade.com

AI questions where Hook & Loom appears

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The market map

Home Flooring and Rugs →
1%2%5%10%20%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →WayfairRugs USAThe Home DepotQuincenuLOOMLowe'sEtsyLoloiFloor & DecorWorld MarketSafaviehWest ElmIKEARugs.comHook & Loom

Where AI ranks Hook & Loom

Home Flooring and Rugs#41

  • Excerpts where Hook & Loom appeared in the AI's answer

    Google AI Mode · excerpt
    Hook & Loom Rug Company : If your priority is chemical-free, eco-friendly quality, Hook & Loom specializes in 100% natural, undyed, chemical-free, and latex-free wool rugs.