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BrandsPackIt

How AI describes PackIt

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

PackIt logoPackItpackit.com

PackIt designs freezable lunch boxes, snack bags, and coolers with patented ECOFREEZE® technology that keeps food cool for hours without separate ice packs. The brand's products feature built-in freezable gel walls and triple-layer insulation for efficient, mess-free cooling in everyday use.

Parse Score

61.9

#23 of 35 in Lunch Boxes & Kids Meal Subscriptions

Strength42/ 100
Reach46/ 100
Authority48/ 100

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Sources

google.com shapes more of what AI says about PackIt than any other source, at 17% of its citations.

forbes.com · packit.com · youtube.com · goodhousekeeping.com

AI questions where PackIt appears

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The market map

Lunch Boxes & Kids Meal Subscriptions →
10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →BentgoOmie LifeYumboxYETIPlanetBoxNurture LifeLittle SpoonNewell BrandsCarharttLunchBotsPackItEtsyBlack+BlumWalmart

Where AI ranks PackIt

Lunch Boxes & Kids Meal Subscriptions#23
Prompt
Prompt visibility
What is the best kids' lunch box?5.1