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How AI describes Parlux

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Parlux logoParluxparlux.it

Parlux is an Italian manufacturer of professional hair dryers and styling tools, known for its Made in Italy products used by hairdressers worldwide. The company offers models like the Parlux ELYSIUM®, SETRA®, and EVOLIS®, featuring innovations such as digital interfaces, antibacterial technology, and patented swivel cables.

Parse Score

52.4

#65 of 71 in Hair Styling Tools & Brushes

Strength17
Reach35
Authority41

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Sources

google.com shapes more of what AI says about Parlux than any other source, at 25% of its citations.

parlux.it · reddit.com · adorebeauty.com.au · conair.com

AI questions where Parlux appears

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The market map

Hair Styling Tools & Brushes →
1%2%5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →BaBylissGHDT3 MicroConairDysonSharkNinjaRemington ProductsDrybarL'ange HairHot ToolsT3CHIBio IonicTYMO BeautyParlux

Where AI ranks Parlux

Hair Styling Tools & Brushes#65
Prompt
Prompt visibility
What is the best hair dryer?1.3