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How AI describes Red Equipment

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Red Equipment logoRed Equipmentred-equipment.co.uk

Red Equipment is an online retail store hosted at red-equipment.co.uk, operating on Shopify and offering equipment for sale. The site supports secure checkout, localization options, and currency/cart preferences. It uses cookies and analytics to optimize functionality, track performance, and personalize the user experience.

Parse Score

30.8

#16 of 43 in Boardsports Boards and Travel Gear

Strength6/ 100
Reach23/ 100
Authority0/ 100

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Sources

google.com shapes more of what AI says about Red Equipment than any other source, at 17% of its citations.

paddlingmag.com · pumpedupsup.com · youtube.com · greenwatersports.com

AI questions where Red Equipment appears

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The market map

Boardsports Boards and Travel Gear →
10%20%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →ISLE Surf & SUPJones SnowboardsCatch SurfCAPiTA SnowboardsBOTEBurton SnowboardsWavestormLib TechThurso SurfRetrospecRed EquipmentYES SnowboardsNever SummerRide Snowboards

Where AI ranks Red Equipment

Boardsports Boards and Travel Gear#16

  • Excerpts where Red Equipment appeared in the AI's answer

    Google AI Mode · excerpt
    Red Equipment Ride 10'6" (approx. $899+) — Known globally as the benchmark for durability, stiffness, and reliability.
    Google AI Mode · excerpt
    Red Equipment Ride 10'6" — Widely considered the gold standard for recreational paddlers.