Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this
SRDS provides a comprehensive database of over 125,000 media brands for media planning and buying, offering verified ad rates, demographics, and contacts. The company also offers consulting services and the SRDS Academy to help agencies and brands develop audience-first cross-channel advertising strategies.
Sources
srds.com shapes more of what AI says about SRDS than any other source, at 27% of its citations.
inbeat.co · parse.gl · reddit.com · brentonway.com
The market map
Advertising Media Buying Platforms →Where AI ranks SRDS
Excerpts where SRDS appeared in the AI's answer

SRDS is excellent for media research, rates, audience information and media-kit data, but I would not treat it as the primary system for managing the entire buy.

SRDS (Standard Rate and Data Service) – Essential specifically for the planning and research phase