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BrandsThe Earthling Co.

How AI describes The Earthling Co.

Data as of Aug 25, 2026 · Based on 3,234,367 AI responses across 10,682 prompts · See how Parse measures this

The Earthling Co. logoThe Earthling Co.theearthlingco.com

The Earthling Co. produces clean personal care products, focusing on hair, skin, and body care with ingredients free of sulfates, phthalates, and artificial fragrances. The company was founded to offer high-performance, plastic-free alternatives that prioritize safety and environmental sustainability.

Parse Score

73.8

#16 of 52 in Shampoo and Oral Care Bars

Strength77
Reach57
Authority46

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Words AI uses

AI reaches for ph-balanced · sulfate-free · eco-friendly when it describes The Earthling Co..

Rivals

Ethique is the brand AI weighs against The Earthling Co. most.

Sources

theearthlingco.com shapes more of what AI says about The Earthling Co. than any other source, at 32% of its citations.

google.com · instagram.com · organicbeautylover.com · byrdie.com

AI questions where The Earthling Co. appears

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The market map

Shampoo and Oral Care Bars →
10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →EthiqueHiBARThe Earthling Co.KitschL'OréalPureologyVioriZero Waste StoreJ.R. Liggett'sGood JujuOlaplexLushProcter & GambleUnilever

Where AI ranks The Earthling Co.

Shampoo and Oral Care Bars#16
  • Sensitive scalp care#2
Ethique logoEthique

  • Excerpts where The Earthling Co. appeared in the AI's answer

    Google AI Mode · excerpt
    The Earthling Co. : Highly rated for plant-based, concentrated, and salon-quality shampoo and conditioner bars that provide volume and lather well.
    Google AI Mode · excerpt
    The Earthling Co.: Known for shampoo bars that provide a rich lather, with scents such as Citrus Sun and Vanilla Coconut.

  • Excerpts where The Earthling Co. appeared in the AI's answer

    Google AI Mode · excerpt
    The Earthling Co. Shampoo Bar Go to product viewer dialog for this item.
    Google AI Mode · excerpt
    The Earthling Co. Shampoo Bar Go to product viewer dialog for this item. ($15.99) – Known for leaving hair feeling fresh, soft, and bouncy.

  • Excerpts where The Earthling Co. appeared in the AI's answer

    Google AI Mode · excerpt
    The Earthling Co. Shampoo & Conditioner Bars Go to product viewer dialog for this item.
    Google AI Mode · excerpt
    The Earthling Co. Strengthening & Volumizing Shampoo & Conditioner Bars Go to product viewer dialog for this item. are highly regarded for providing lift