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How AI describes Opal

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Opal logoOpalworkwithopal.com

Opal is a visual marketing planning platform that connects strategy to execution, enabling teams to manage campaigns, content, and approvals in one place. It includes Gem AI, an AI co-pilot that answers questions and automates marketing tasks, trusted by brands like SAP and Starbucks.

Parse Score

59.2

#79 of 123 in Social Media Management Software

Strength45
Reach45
Authority36

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Words AI uses

AI reaches for visual marketing calendar · collaborative · specialized when it describes Opal.

Sources

workwithopal.com shapes more of what AI says about Opal than any other source, at 87% of its citations.

airtable.com · gambitpartners.co.uk · startinfinity.com · youtube.com

AI questions where Opal appears

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The market map

Social Media Management Software →
1%2%5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →HootsuiteSprout SocialBufferSendibleAgorapulseCoScheduleSocialBeeAsanaAirtableMetricoolLaterNotionAtlassianSocialPilotOpal

Where AI ranks Opal

Social Media Management Software#79
#94

  • Excerpts where Opal appeared in the AI's answer

    Google AI Mode · excerpt
    Opal is designed for marketing teams that need visual planning at an enterprise scale.
    Google AI Mode · excerpt
    Opal is considered the best overall content calendar software for marketers needing visibility, true-to-life visualization, and cross-channel campaign planning.

  • Excerpts where Opal appeared in the AI's answer

    Google AI Mode · excerpt
    Opal : Designed specifically for cross-channel marketing teams, offering collaborative multi-step workflows and in-context comments/approvals that mirror real-world channel delivery formats.
    Google AI Mode · excerpt
    Opal: Designed for marketing, Opal provides visual campaign planning with built-in multi-step approval workflows.

  • Excerpts where Opal appeared in the AI's answer

    Google AI Mode · excerpt
    Opal is specialized for marketing and branding, designed to unite teams that need shared visibility into campaign calendars and creative assets.
    Google AI Mode · excerpt
    Opal: A marketing-specific platform designed to connect strategy, planning, content creation, and approvals in one unified workspace