Best books and journaling supplies, according to AI

Data as of Aug 25, 2026 · Based on 678 AI responses · Shares cover the last 30 days · See how Parse measures this

Barnes & Noble has emerged as the most-cited brand in AI-generated book recommendations, largely due to its prominent 'Book of the Year' award. While AI answers about the best journal consistently feature a stable set of top brands, responses about the best book are more dynamic, reflecting various end-of-year lists and literary awards.

Books and Journaling Supplies

261 brands

ParseChatGPT + Google AI

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Measured across ChatGPT & Google AI

Best Books and Journaling Supplies, According to ChatGPT & Google AI | Parse

#	Brand	What AI says	Mention rate
1	MidoriA consistent top recommendation for high-quality, durable five-year journals.	A consistent top recommendation for high-quality, durable five-year journals.	33%
2	Leuchtturm1917Frequently cited for its elegant 'Some Lines a Day' five-year memory book.	Frequently cited for its elegant 'Some Lines a Day' five-year memory book.	30%
3	LevengerRecommended for its premium and luxurious leather five-year journals.	Recommended for its premium and luxurious leather five-year journals.	29%
4	AmazonCited for its editor's picks, often naming a #1 book of the year.	Cited for its editor's picks, often naming a #1 book of the year.	22%
5	The New York Times Company		21%
6	Rifle Paper Co.		20%
7	Chronicle BooksAn early leader for 'One Line a Day' journals, with mentions decreasing later.	An early leader for 'One Line a Day' journals, with mentions decreasing later.	19%
8	Penguin Random House		18%
9	Barnes & NobleGained prominence for its annual 'Book of the Year' award mentions.	Gained prominence for its annual 'Book of the Year' award mentions.	16%
10	Goodreads		15%
11	HobonichiNoted for its premium five-year journals with high-quality Tomoe River paper.	Noted for its premium five-year journals with high-quality Tomoe River paper.	15%
12	One Line a DayEmerged as a top recommendation for its simple, low-pressure journal format.	Emerged as a top recommendation for its simple, low-pressure journal format.	14%
13	The Booker Prizes		12%
14	Alphabet		12%
15	National Book Foundation		11%
16	Literary Hub		10%
17	The Guardian		9%
18	World Market		9%
19	Peter Pauper Press		8%
20	NPR		7%
21	Natural Life		7%
22	Pulitzer Prize		7%
23	Time		7%
24	Hobo Nikkan Itoi Shimbun (Hobonichi)		6%
25	PEN America		6%
26	PBS		6%
27	Sterling Ink		5%
28	The New Yorker		5%
29	Book Riot		5%
30	Reddit		5%
31	Clever Fox Planner		5%
32	Five Books		5%
33	The Washington Post		5%
34	Rustico		4%
35	Macmillan		4%
36	Semikolon		4%
37	Jenni Bick		4%
38	The Analog Stationer		4%
39	BookFactory		3%
40	KENS 5		3%
41	Edmonds Bookshop		3%
42	Etsy		3%
43	Flyleaf Books		3%
44	Walmart		3%
45	Vox Media		3%
46	People		3%
47	Reese's Book Club		3%
48	Waterstones		2%
49	Brookline Booksmith		2%
50	Vogue Italia		2%
51	Writing Your Life		2%
52	Bookbinders Design		2%
53	Book of the Month		2%
54	Prh		2%
55	Wikipedia		2%
56	She Reads		2%
57	The Atlantic		2%
58	Vulture		2%
59	Parade		1%
60	St. Louis Art Supply		1%
61	Semikolon		1%
62	Library Journal		1%
63	Bookclubs		1%
64	LibraryThing		1%
65	Favorite Story		1%
66	The Bookseller		1%
67	Women's Prize for Fiction		1%
68	Vanness1938		1%
69	Woman & Home		1%
70	Publishers Weekly		1%
71	Vermont Book Shop		1%
72	JetPens		1%
73	The Huntington		1%
74	Scary Mommy		1%
75	Nero Book Awards		1%
76	About Amazon		1%
77	Goulet Pens		1%
78	Kirkus Reviews		1%
79	Paramount Skydance		1%
80	The World's Best Magazine		1%
81	Moleskine		1%
82	MARK'S		1%
83	National Book Critics Circle		<1%
84	KKR		<1%
85	Bull Moose		<1%
86	The Week		<1%
87	Target		<1%
88	Paper Source		<1%
89	Yoseka Stationery		<1%
90	Hachette Book Group		<1%
91	Nolty		<1%
92	Bottle and Plume		<1%
93	New York Public Library		<1%
94	World of Books		<1%
95	Truphae		<1%
96	Hunter Paper Co		<1%
97	Kin		<1%
98	AP News		<1%
99	The Nightingale (novel)		<1%
100	Gannett		<1%