Data as of Aug 25, 2026 · Based on 1,682 AI responses · See how Parse measures this
Brand Intelligence and Reputation Platforms
Parse
https://parse.gl
Brand24 solidifies its leadership as the top all-around brand monitoring tool recommended by AI assistants. Across the board, responses have become more nuanced, distinguishing between general-purpose platforms and a growing number of specialized services for niche needs like PR news tracking and audio-specific podcast monitoring.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | The top choice for real-time, all-around, and affordable brand monitoring. | 72% | |
| 2 | An enterprise leader for comprehensive PR and global media intelligence. | 50% | |
| 3 | A rapidly rising favorite for media and PR monitoring, gaining significant share. | 44% | |
| 4 | An enterprise choice for AI-driven insights and visual or audio analysis. | 43% | |
| 5 | 35% | ||
| 6 | A powerful enterprise platform for deep consumer intelligence and sentiment analysis. | 34% | |
| 7 | A frequently recommended affordable option, strong for startups and SMBs. | 32% | |
| 8 | An all-in-one suite combining social media management with listening capabilities. | 26% | |
| 9 | 22% | ||
| 10 | A leading specialist for real-time podcast and broadcast media monitoring. | 20% | |
| 11 | The go-to enterprise platform for news monitoring and journalist outreach workflows. | 18% | |
| 12 | 15% | ||
| 13 | 15% | ||
| 14 | 11% | ||
| 15 | 11% | ||
| 16 | 11% | ||
| 17 | 11% | ||
| 18 | 10% | ||
| 19 | 7% | ||
| 20 | 7% | ||
| 21 | 7% | ||
| 22 | 7% | ||
| 23 | 6% | ||
| 24 | 5% | ||
| 25 | 5% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
sproutsocial.com is the page AI reaches for most here, cited in 39% of analyzed answers.
“A 'solid all-arounder' for mid-size brands” → “The 'Best Overall' and top all-around tool for most marketers”
Rose from rank #4 to #2 in overall mentions between October 2025 and March 2026.
Fell from rank #5 to #10 between October 2025 and March 2026 as AI favored specialized tools.
Emerged as a dominant specialist for podcast media monitoring prompts since November 2025.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 58% | 76% | ||
| 51% | 63% | ||
| 55% | 35% | ||
| 50% | 32% | ||
| 40% | 21% |
The two models disagree most about Critical Mention (ChatGPT #17, Google #5) and Podchaser (ChatGPT #15, Google #24).
Brand24 solidifies its leadership as the top all-around brand monitoring tool recommended by AI assistants. Across the board, responses have become more nuanced, distinguishing between general-purpose platforms and a growing number of specialized services for niche needs like PR news tracking and audio-specific podcast monitoring.
Across 1,682 AI responses, Brand24 is mentioned most, named in 72% of them, followed by Meltwater (50%) and Mention (44%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,682 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
Brand24 is consistently the top-cited social listening tool that also covers podcasts. Enterprise platforms like
Meltwater and
Talkwalker are also frequently mentioned for their broad media intelligence capabilities, which include audio sources. Over time, responses began to differentiate between general tools and dedicated podcast monitoring services.
Brand24 is consistently the top-cited social listening tool that also covers podcasts. Enterprise platforms like
Meltwater and
Talkwalker are also frequently mentioned for their broad media intelligence capabilities, which include audio sources. Over time, responses began to differentiate between general tools and dedicated podcast monitoring services.
Brand24 is the dominant recommendation for this general monitoring question, increasingly framed as the 'best overall' option into 2026. Initially, responses included a wide mix of enterprise tools (), all-in-ones (), and affordable options (), but later responses coalesced around 's leadership.
Brands mentioned
As a Brand Manager, what is the best brand monitoring tool to track mentions of our brand online?
Brand24 is the dominant recommendation for this general monitoring question, increasingly framed as the 'best overall' option into 2026. Initially, responses included a wide mix of enterprise tools (
Brandwatch), all-in-ones (
Sprout Social), and affordable options (
Mention), but later responses coalesced around
Brand24's leadership.
The market map