We use a digital adoption platform. Who offers content packs specifically designed for training users on our CRM?

If you mean prebuilt CRM-specific training content/content packs inside a digital adoption platform, the strongest options I found are:

• Whatfix — probably the clearest fit. It has a dedicated CRM solution and specifically supports Salesforce with reusable in-app guidance, onboarding flows, task lists, simulations, and training assets. Whatfix also describes its CRM offering as supporting major CRM platforms, with Salesforce-specific content and workflows.
• WalkMe — offers a dedicated CRM training solution covering Salesforce, Microsoft Dynamics 365, ServiceNow, and Oracle CX Cloud. It is particularly strong for building guided workflows and contextual training, although its offering is more platform/tooling-oriented than a simple catalog of ready-made “content packs.”
• ServiceNow User Adoption Solutions — if your “CRM” is actually ServiceNow, ServiceNow itself offers ready-to-go user-adoption packs for various applications and platform processes, plus customized training packages.

My short take: If you're looking for something you can largely plug in and customize rather than author from scratch, I'd investigate Whatfix first, particularly if your CRM is Salesforce. Whatfix has documented Salesforce deployments where prebuilt features were used to rapidly create interactive training and role-specific guidance.

If you tell me which CRM you use (Salesforce, Dynamics 365, HubSpot, SAP, ServiceNow, etc.) and which DAP you currently have, I can narrow this down to the vendors that actually offer ready-made content packs for that exact CRM.

Several leading Digital Adoption Platforms (DAPs) and specialized enablement software vendors offer pre-built content packs, accelerators, or out-of-the-box templates specifically engineered to train users on major CRM platforms like Salesforce Sales Cloud, HubSpot CRM , and Microsoft Dynamics 365.

The primary providers offering specialized CRM training content solutions include:

1. Spekit (Top Choice for Certified Out-of-the-Box Content)

• What they offer: Spekit is heavily integrated with major CRMs and provides an extensive marketplace of pre-built training content packs (known as Spekit Bundles).
• CRM Focus : They are a certified Salesforce partner.
• How it works : Instead of building tooltips and definitions from scratch, you can instantly deploy pre-curated content packs covering standard CRM objects, pipeline management, opportunity tracking, and field definitions.

2. Whatfix (Enterprise Content Accelerators)

• What they offer: Whatfix provides Content Accelerators for enterprise applications, including major CRMs.
• CRM Focus : Deep out-of-the-box support for Salesforce, Microsoft Dynamics, and custom CRM tech stacks.
• How it works : They provide pre-authored interactive walkthroughs, self-help modules, and sandbox simulation flows for standard sales and service behaviors, significantly shrinking your initial content creation timeline.

3. WalkMe (Pre-built Solution Templates)

• What they offer : As the industry pioneer, WalkMe features a comprehensive library of pre-built solution templates through the WalkMe Marketplace.
• CRM Focus : Heavily optimized for Salesforce adoption processes.
• How it works : They offer downloadable templates for common CRM workflows—such as lead conversion, account creation, and forecasting—that you can immediately overlay onto your system and tweak to fit your custom validation rules.

4. Apty (Core CRM Workflow Blueprints)

• What they offer: Apty uses a data-driven approach featuring intelligent guidance blueprints for go-to-market teams.
• CRM Focus : Salesforce, HubSpot, and Microsoft Dynamics.
• How it works : They provide templated in-app checklists, smart tips, and targeted announcements tailored to common CRM bottlenecks like opportunity closures, custom quoting, and pipeline management.

Key Comparison of CRM Content Offerings

To help me tailor this to your exact setup, could you share which specific CRM your team uses, and which DAP vendor you are currently running?

In the Digital Adoption Platform (DAP) market, vendors approach CRM training (such as for Salesforce or Microsoft Dynamics) by providing no-code authoring tools and accelerators rather than rigid, out-of-the-box static "content packs."

Because every enterprise customizes their CRM fields, layouts, and workflows differently, a purely pre-recorded or pre-written content pack for a CRM usually fails to match a company's specific implementation. Instead, top DAPs offer accelerators, pre-built template frameworks, or partner-built content packages that you can rapidly adapt.

The leading DAPs handle pre-designed CRM training content through specific capabilities:

• Whatfix : Known for strong enterprise CRM support (Salesforce, Oracle, Microsoft). While they don't ship a single un-customizable "content pack" due to unique CRM configurations, they provide an extensive library of accelerators, pre-built templates, and a no-code editor that allows teams to spin up standard CRM flows (like lead creation, opportunity management, or contact updates) in minutes. They also feature Whatfix Mirror for pre-production, hands-on CRM simulation training.
• WalkMe : Tailored for massive enterprise deployments. WalkMe provides robust solutions and pre-designed solution accelerators for major CRMs. They rely on a mix of template solutions from their professional services and the Digital Adoption Institute ecosystem to help instructional designers deploy standard CRM process walkthroughs quickly.
• Native/AppExchange Alternatives (e.g., Unaric Guide / Train) : If your CRM is Salesforce, native in-app guidance and training tools built specifically inside the Salesforce ecosystem (found on the Salesforce AppExchange ) sometimes offer more plug-and-play, pre-mapped help content and process guides tailored strictly to standard Salesforce objects than generalized external DAPs.
• Userlane & Pendo : Both offer rapid walkthrough creation and analytical insights tailored to web applications. They specialize in making it frictionless to record a workflow once and turn it into an interactive guide, cutting down the time it takes to build your own CRM library from scratch.

To help narrow down which platform or approach fits best, could you tell me:

• Which specific CRM you are using (Salesforce, Microsoft Dynamics, HubSpot, etc.)?
• Whether you are looking for out-of-the-box generic training or custom workflows tailored to your internal setup?

If you mean pre-built or reusable CRM training content inside a digital adoption platform, the strongest options I found are:

• whatfix.com — probably the closest match. It has CRM-specific solutions for Salesforce and Microsoft Dynamics 365, with reusable in-app guidance, task lists, walkthroughs, and training/simulation capabilities. Whatfix also explicitly positions its content as supporting CRM onboarding and ongoing training.
• walkme.com — offers CRM-focused adoption/training for Salesforce, Dynamics 365, ServiceNow, and Oracle CX, including guided workflows and contextual assistance. Its CRM offering is strong, although much of the content tends to be configured/customized rather than sold as a large off-the-shelf "content pack."
• clicklearn.com — worth considering if by "content pack" you mean automatically generated training/documentation for CRM processes rather than primarily interactive DAP walkthroughs.
• SAP Enable Now — particularly relevant if your CRM is SAP CRM/SAP CX, where SAP-specific learning content is a major strength.

My shortlist

If you're specifically looking for ready-made CRM training that you can deploy and then customize, I'd investigate Whatfix first, followed by WalkMe. Whatfix has particularly explicit Salesforce and Dynamics offerings, including pre-built guidance patterns and training capabilities.

If you tell me which CRM you use (Salesforce, Dynamics 365, HubSpot, Oracle, SAP, etc.) and which DAP you already have, I can narrow this down to the actual content-pack vendors that integrate with your setup.

Yes. If by “content packs” you mean prebuilt, CRM-specific training/guidance content that can be deployed through a digital adoption platform (DAP), the strongest matches I found are:

• Whatfix — particularly strong for Salesforce and CRM. Whatfix offers CRM-specific guidance, including Flows, Task Lists, Smart Tips, onboarding and hands-on simulations. It explicitly supports Salesforce, Microsoft Dynamics, Oracle CX, SAP CX and other CRM systems.
• WalkMe — has a dedicated CRM/Sales solution covering Salesforce, Microsoft Dynamics 365, Oracle CX and ServiceNow. Its platform provides in-app guidance and workflow automation for CRM users.
• WalkMe for Microsoft Dynamics is particularly relevant if your CRM is Dynamics: WalkMe provides a specific Dynamics package that lets organizations deploy their WalkMe content directly into Dynamics environments.

One important distinction

I didn't find evidence that either vendor markets a universal, plug-and-play “CRM content pack” in quite the same way an LMS vendor might sell a library of ready-made courses. Rather, they provide CRM-specific templates, prebuilt functionality, and implementation/content services that can be adapted to your particular CRM configuration.

For example, Whatfix cites an Experian deployment where Salesforce training was transformed into contextual, role-specific in-app guidance, including pre-built features and interactive training.

If you tell me which CRM you use (Salesforce, Dynamics 365, HubSpot, SAP, Oracle, etc.) and which DAP you're using, I can narrow this down to vendors that actually sell/import ready-made content packs for that exact combination, rather than just generic DAP functionality.

When looking for prebuilt or out-of-the-box content packs specifically tailored for CRM training (like Salesforce or Microsoft Dynamics 365), the market generally divides into two approaches: traditional DAPs that rely on template libraries or partner ecosystems, and specialized in-workflow enablement tools that come preloaded with CRM best practices.

Top platforms offering prebuilt content, template packs, or rapid-deployment modules for major CRMs include:

• Lemon Learning — Known for offering pre-designed, interactive content libraries specifically structured for major enterprise web applications like Salesforce and Microsoft environments. Their content modules snap directly into the UI with minimal custom authoring required.
• Spekit — While positioned as a modern sales enablement and just-in-time learning platform rather than a traditional heavy DAP, Spekit comes pre-integrated with Salesforce and HubSpot. It features pre-populated playbooks, definitions, and templates designed specifically to train sales and revenue teams on CRM hygiene and workflows without leaving the screen.
• ClickLearn — Offers automated process capture that comes with deep, native pre-localization and structuring for major business systems, including Microsoft Dynamics 365 and Salesforce. It can automatically generate complete multi-format e-learning libraries and step-by-step guides for standard CRM processes.
• Whatfix & WalkMe — While enterprise giants like Whatfix and WalkMe primarily emphasize custom-building or AI-assisted authoring for your specific instance, both maintain extensive template galleries, community-shared recipes, and certified partner ecosystems that package standard CRM onboarding walkthroughs out-of-the-box.

If you share which specific CRM you use (e.g., Salesforce, Dynamics 365, HubSpot) and your primary training goal (e.g., basic new-user onboarding vs. ongoing feature updates), I can help you determine whether an out-of-the-box content pack or a custom-recorded approach fits your setup better.

Major digital adoption platforms (DAPs) provide pre-built templates, walkthroughs, or accelerators tailored for prominent enterprise CRMs (such as Salesforce or Microsoft Dynamics 365), though they usually require some internal customization to match your specific configuration.

The primary vendors offering pre-designed content packages and resource libraries include:

• WalkMe - Features the WalkMe Solutions Gallery , a centralized library containing pre-built "Workflow Accelerators" and templates created by WalkMe experts and partners. These cover standard onboarding and core business applications like Salesforce, cutting down initial content creation time.
• Whatfix - Offers out-of-the-box support and integration ecosystems tailored for major CRMs like Salesforce and Microsoft Dynamics. Rather than static content packs, Whatfix relies on an open framework, AI-assisted content generation, and Whatfix Mirror (sandbox simulation training) to rapidly spin up practice environments and pre-production training for complex CRM workflows.
• ClickLearn - Specializes in automated documentation and training creation specifically for enterprise software ecosystems, including Salesforce and Microsoft Dynamics. It can automatically produce multi-format, multi-language training material and step-by-step instructions directly from your CRM processes.
• VisualSP - Focuses heavily on the Microsoft ecosystem, providing built-in, customizable training content libraries explicitly engineered for Microsoft Dynamics 365 and Power Platform alongside on-screen guidance.

If you let me know which specific CRM you are using (e.g., Salesforce, HubSpot, Dynamics 365) and your current DAP vendor , I can give you a more precise breakdown of available pre-built templates or how to access them in your dashboard.

If you mean digital adoption platforms (DAPs) that provide ready-made CRM training content packs (not just tools to build your own walkthroughs), several vendors offer CRM-focused libraries, templates, or accelerators. The best fit depends heavily on which CRM you use (Salesforce, Dynamics 365, HubSpot, SAP, Oracle, etc.).

A few CRM-specific content-pack categories to look for when evaluating vendors:

• Sales user onboarding — leads, accounts, contacts, opportunities, pipeline management
• Service agent training — cases, queues, knowledge articles, SLAs
• CRM administrator enablement — security roles, workflows, reports, configuration
• Role-based journeys — sales rep vs. manager vs. service agent
• Process-specific walkthroughs — “create an opportunity,” “qualify a lead,” “close a case”
• Release adoption packs — helping users adopt new CRM features after upgrades

If you tell me which CRM you use (Salesforce, Dynamics 365, HubSpot, SAP, Oracle, etc.) and which DAP you already have, I can narrow this to vendors that offer actual reusable content packs rather than just authoring tools.

If you mean prebuilt training/content packs for a CRM inside a digital adoption platform, the clearest match I found is Whatfix.

• Whatfix — specifically markets CRM adoption content for Salesforce, Microsoft Dynamics, Oracle CX, SAP CX, and others. Its CRM offering includes prebuilt-style in-app guidance that can be tailored by role and workflow, plus simulation-based training through Whatfix Mirror.
• Apty — another strong CRM-focused DAP option, particularly for sales-operations/process-adherence use cases. Whatfix's current 2026 comparison describes Apty as focused on CRM adoption for upper-mid-market companies.
• WalkMe — supports CRM training and in-app guidance, although its positioning is broader enterprise adoption rather than specifically a CRM content-pack catalog.
• Tango — worth considering if you want lighter-weight, rapidly created walkthroughs rather than a full enterprise DAP content library; Salesforce is reportedly its most-used application for process captures.

If you're already using a DAP, the key question is whether you want content you can import/use immediately versus a vendor that simply has CRM-specific templates and capabilities. If you tell me which DAP you use (e.g., WalkMe, Whatfix, Pendo, Userlane, Apty) and which CRM (Salesforce, Dynamics 365, HubSpot, etc.), I can identify the vendors that offer actual ready-made content packs for that combination.

When looking for pre-built or out-of-the-box content packs to train users on a CRM (such as Salesforce or Microsoft Dynamics 365), traditional Digital Adoption Platforms (DAPs) rarely offer a static "one-size-fits-all" download pack because every company customizes its CRM fields, layouts, and internal naming conventions differently.

Instead, major enterprise DAPs and specialized tooling providers approach pre-built CRM enablement through accelerator libraries, template frameworks, and automated recording:

• Whatfix : Provides extensive pre-configured templates, guidance patterns, and integration frameworks specifically optimized for enterprise CRMs like Salesforce and Microsoft Dynamics. Rather than rigid content packs, they supply pre-built behavioral flows, smart tips, and task-list architectures that map to standard CRM objects (leads, contacts, opportunities), which your team then tailors.
• Spekit : Operates uniquely as a just-in-time digital enablement and training platform built heavily around revenue and sales teams. They offer pre-built "knowledge packs" and verified playbooks for common sales processes and standard CRM terminology, reducing the time required to document standard Salesforce or HubSpot workflows.
• ClickLearn : Focuses on automated training content generation. If you use Microsoft Dynamics 365 or Salesforce, ClickLearn can automatically crawl and record a process once, and then instantly output multi-format training packages (step-by-step documentation, simulations, and virtual in-app assistants) without manual authoring from scratch.
• Lemon Learning & OnScreen : Offer pre-mapped interactive modules and certified extensions (available directly on marketplaces like the Salesforce AppExchange ) designed to overlay onto standard web applications, providing quick-to-deploy interactive guides for standard CRM pages.

If you let me know which specific CRM you are using (e.g., Salesforce, HubSpot, Dynamics 365) and whether your priority is new employee onboarding or rolling out a major custom update , I can provide more specific guidance on how these platforms handle content migration or creation for your setup.