Data as of Aug 25, 2026 · Based on 292 AI responses from ChatGPT Search and Google AI Mode · See how Parse measures this
Choose operator angels to match your primary need: Dharmesh Shah for GTM/inbound; Jason Lemkin for enterprise scaling; Michael Seibel for seed-stage product and fundraising advice; Elad Gil for company-building and networks; Eric Yuan for technical scaling; Naval Ravikant for cap‑table/network access.
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For a B2B SaaS startup, I’d optimize for **“who can remove the next 3 bottlenecks?”** rather than celebrity. The highest-value operator angels usually have one of these superpowers: - They can get you your first 10–50 enterprise customers. - They can help you hire a VP Sales / VP Product / engineering leaders.
For a B2B SaaS startup, I’d optimize for “who can remove the next 3 bottlenecks?” rather than celebrity. The highest-value operator angels usually have one of these superpowers:
Operator angels are often valuable precisely because they bring operating pattern recognition, customer introductions, and hiring help—not just capital.
I would prioritize:
I’d skew toward:
Different list:
If I had five meaningful angel allocations:
The biggest mistake founders make is taking the most famous person they can get. A former VP Sales who can introduce your first 20 enterprise buyers may create more value than a billionaire investor who writes a check and disappears. Operator angels who can help with sales playbooks, hiring, and customer introductions tend to have the highest practical leverage.
If you share:
I can make a tighter list of ~15 operators and rank them by “would I give up 0.25–1% equity to get them?”.
Having the right "operator angel"—someone who has actually scaled revenue, built product, or run go-to-market (GTM) motions at a high-growth B2B SaaS company—can be a massive unfair advantage. They don't just write a $10k–$25k check; they help you avoid expensive mistakes, unlock tier-1 introductions, and…
Having the right "operator angel"—someone who has actually scaled revenue, built product, or run go-to-market (GTM) motions at a high-growth B2B SaaS company—can be a massive unfair advantage. They don't just write a $10k–$25k check; they help you avoid expensive mistakes, unlock tier-1 introductions, and pattern-match your pricing or sales pipeline.
The top-tier current or former operators and executives widely recognized as premier angel investors for B2B SaaS fall into a few key operational buckets:
Christoph Janz (Point Nine Capital ): Co-founder of Point Nine (technically a VC now, but a legendary SaaS angel historically). Famous for the "SaaS Cannon" and helping pre-seed/seed founders understand unit economics and early milestones.
Elad Gil (Elad Gil's Blog ): Serial entrepreneur, former Twitter/Google exec, and hyper-active angel/advisor. His pattern recognition spans scaling from 0 to 100M+ ARR, handling executive transitions, and M&A strategy.
Jason Cohen (WP Engine ): Founder of WP Engine. Renowned for deep technical bootstrapping, pricing psychology, and enterprise infrastructure scaling.
How to approach them:
If you want to narrow this down, tell me:
I can help you pinpoint which specific sub-segment or individual profile matches your exact growth hurdle.
When building a B2B SaaS cap table, the right "operator angels"—former or current executives, founders, and GTM leaders—can be a massive unfair advantage. You want people who can unblock a product roadmap, drop an intro to a tier-1 enterprise logo, or help you structure your first $100k annual contract. The ideal…
When building a B2B SaaS cap table, the right "operator angels"—former or current executives, founders, and GTM leaders—can be a massive unfair advantage. You want people who can unblock a product roadmap, drop an intro to a tier-1 enterprise logo, or help you structure your first $100k annual contract.
The ideal strategy is to target elite operators broken down by functional superpower:
Allison Pickens (Former COO, Gainsight): An absolute legend in Customer Success (CS) and net revenue retention (NRR)—which is the lifeblood of B2B SaaS valuation. If you need to build a retention and expansion machine, she's top-tier.
David O. Sacks (Co-founder of Yammer, Craft Ventures): Pioneer of the "SaaS Metrics" framework and classic enterprise scaling playbooks. Though he writes larger checks via his fund, his operational frameworks (and network) are foundational.
Peter Kazanjy (Co-founder, Atrium / Founder, Modern Sales Talks): Literally wrote the book (Founding Sales ) on how technical founders can figure out their first repeatable sales motion before hiring a VP of Sales.
Elad Gil (Co-founder Color Genomics, ex-Twitter): Famously prolific hyper-growth operator and angel. His blog and book (High Growth Handbook ) are bibles for scaling teams, and his personal network spans every major tech player.
Guillermo Rauch (Founder & CEO, Vercel): The go-to angel if you are building developer tools (DevTools) or modern infrastructure SaaS. His product intuition and brand halo for technical founders are unmatched.
How to Land Them (When You're Early)
If you want to narrow this down, tell me:
I can tailor the exact profile of operator you should hunt down next.
Yes. If by **“operator angel”** you mean someone who has actually built/scaled a B2B software company—not merely a professional investor—I’d optimize for **specific leverage**, not celebrity. My current shortlist for a B2B SaaS cap table would look roughly like this: ## Tier 1: people I'd actively try to get
Yes. If by “operator angel” you mean someone who has actually built/scaled a B2B software company—not merely a professional investor—I’d optimize for specific leverage, not celebrity.
My current shortlist for a B2B SaaS cap table would look roughly like this:
I'd actually consider a 3–4 person operator bench more valuable than one mega-name.
For example:
| Your problem | Operator I'd want |
|---|---|
| Getting from $0 → $5M ARR | Early-stage SaaS founder/operator |
| Enterprise sales | Former CRO / VP Sales / enterprise CEO |
| PLG | Atlassian / Slack / Dropbox / HubSpot product-growth operator |
| Retention / expansion | Nick Mehta |
| Enterprise SaaS GTM | Jay Simons |
| Fortune 500 selling | Ryan Smith |
| Product/growth | Gokul Rajaram |
| Marketing/inbound | Kipp Bodnar |
| Product/design | Scott Belsky |
| Security/identity | Frederic Kerrest |
| AI/automation | Mike Knoop |
The key is that the operator should have lived your next 2–3 problems.
A former $5B SaaS CEO who can introduce you to 20 CIOs may be vastly more useful than a famous angel who has invested in 100 startups but can't tell your VP Sales how to move ACV from $30K to $100K.
There's also evidence that this is becoming a more explicit category: current SaaS angel networks emphasize operators who can help with sales playbooks, hiring and design-partner/customer introductions, while HubSpot and Atlassian alumni have created dedicated angel syndicates around exactly this model.
For a generic horizontal B2B SaaS company, I'd prioritize:
But I would not put all five on the cap table. I'd probably choose 2–3, with each filling a different hole.
And I'd be willing to take a smaller check from the perfect operator over a larger check from a generic angel—provided they're actually willing to engage. The best operator angel is someone you can text before a pivotal enterprise sales call, not someone whose name merely looks impressive on the deck.
If you tell me (1) what the SaaS does, (2) ACV / target customer, (3) current ARR or stage, and (4) whether the motion is PLG, sales-led, or hybrid, I can turn this into a ranked 15–20-person target list, including why each person is specifically relevant, likely check size/accessibility, and the warmest path to them.
For a generic horizontal B2B SaaS company, I'd prioritize:
When building a B2B SaaS cap table, the ideal "operator angels" are individuals who have recently walked the exact trenches you are currently in—scaling product-led growth (PLG), setting up enterprise sales motions, or nailing unit economics. Rather than just chasing big-name billionaires, look for specialized…
When building a B2B SaaS cap table, the ideal "operator angels" are individuals who have recently walked the exact trenches you are currently in—scaling product-led growth (PLG), setting up enterprise sales motions, or nailing unit economics. Rather than just chasing big-name billionaires, look for specialized functional operators.
Prominent, highly active operator-angels and former executives known for adding immense tactical value in the B2B SaaS ecosystem include:
Gokul Rajaram (Ex-DoorDash, Square, Facebook, Google) : A legendary product and GTM operator who invests broadly in infrastructure and B2B SaaS (with early stakes in Figma, Airtable, and Postman). He is famously accessible and helpful on product-market fit.
Claire Hughes Johnson (Former COO of Stripe, Google executive) : Exceptional for operational scaling, organizational design, and scaling enterprise workflows from seed to growth stages.
Jason Lemkin (Founder of SaaStr, ex-EchoSign) : The quintessential B2B SaaS angel. Having him on the cap table is an instant credibility marker, and his community and tactical playbooks around enterprise sales are unmatched.
Elad Gil (Ex-Twitter, Google, Color Health) : One of the most prolific angel investors in software and AI infrastructure, deeply tactical when it comes to scaling engineering teams and navigating hyper-growth.
Lenny Rachitsky (Ex-Airbnb) : Through Lenny's Newsletter community and direct investing, he heavily backs B2B SaaS and product-led growth companies, providing stellar advice on product loops and GTM motions.
Scott Belsky (Adobe CPO, Behance founder) : Incredible for design-led products, productivity tools, and modern software workflows.
David Cancel (Founder of Drift, ex-HubSpot/Appcues) : A master of modern B2B go-to-market strategies, inbound marketing, and conversational sales motions.
How to target and categorize your search:
Instead of trying to land the top-tier mega-angels right away, build a balanced angel tier based on your immediate bottleneck:
If you share your startup's specific niche (e.g., developer tools, vertical SaaS, AI workflow automation) and your current growth stage , I can narrow down which exact functional expertise you should prioritize on your cap table.
If you mean **operator angels who can materially change the trajectory of a B2B SaaS company**, rather than celebrities who happen to invest, I’d build the list around the specific problems they can solve. The current market still strongly favors this approach: Operator Collective, for example, has 200+ tech…
If you mean operator angels who can materially change the trajectory of a B2B SaaS company, rather than celebrities who happen to invest, I’d build the list around the specific problems they can solve.
The current market still strongly favors this approach: Operator Collective, for example, has 200+ tech executives as LPs specifically to connect founders with enterprise operators, and recent SaaS-angel databases continue to show people like Scott Belsky, Elad Gil and Jason Lemkin among the most active investors.
I'd put these people particularly high:
These are the kinds of operators who can potentially do things like get you into a Fortune 500 account, help recruit your VP Sales, diagnose your sales process, or tell you that your pricing is wrong—which is much more valuable than an extra $100k check.
I'd change the list somewhat:
The key distinction is whether AI is the product or merely a feature. If you're building an AI application on top of existing models, I'd still heavily weight SaaS/GTM operators rather than loading up on AI researchers.
This is actually what I'd recommend most strongly:
Find 2–3 founders/operators who are 1–2 stages ahead of you.
For example, if you're at $1M ARR, I'd rather have an angel who took a comparable B2B SaaS company from $1M → $30M ARR in the last five years than a famous executive who did it 15 years ago.
They remember:
That "one stage ahead" operator can be extraordinarily high leverage.
I wouldn't try to get 10 famous angels.
I'd target something like:
| Slot | Operator | Primary value |
|---|---|---|
| 1 | Elite SaaS CEO/founder | Overall company building |
| 2 | Enterprise CRO | Sales + enterprise customers |
| 3 | Product/PLG exec | Product + growth |
| 4 | Customer-success exec | Retention + expansion |
| 5 | Engineering/AI exec | Technical/product architecture |
| 6 | Founder 1–2 stages ahead | Current scaling playbook |
| 7 | Well-connected investor | Follow-on financing |
And I'd rather have 5 people who answer the phone than 15 famous names who send a congratulatory text after the round.
If you forced me to rank purely on potential value to the company, not fame:
There is also a broader universe of very active SaaS angels—Scott Belsky, for example, shows up with 181 relevant SaaS investments in one August 2026 database—so the question isn't really "who invests?" but whose operating experience maps to the next 18 months of your company?
If you tell me your ARR, ACV, ICP, sales motion (PLG / founder-led / enterprise), vertical, and current round, I can turn this into a target list of ~20 specific operators ranked by "how badly I'd want them on the cap table," including what I'd ask each one for and who is most likely to actually take an angel check.
And I'd rather have 5 people who answer the phone than 15 famous names who send a congratulatory text after the round.
If you forced me to rank purely on potential value to the company, not fame:
There is also a broader universe of very active SaaS angels—Scott Belsky, for example, shows up with 181 relevant SaaS investments in one August 2026 database—so the question isn't really "who invests?" but whose operating experience maps to the next 18 months of your company?
When building a cap table for a B2B SaaS startup, the absolute best "operator angels" aren't just famous names or deep pockets—they are **active execution experts** who have recently scaled a company through the exact phase you are entering (e.g., $0 to $1M ARR, or $1M to $10M…
When building a cap table for a B2B SaaS startup, the absolute best "operator angels" aren't just famous names or deep pockets—they are active execution experts who have recently scaled a company through the exact phase you are entering (e.g., $0 to $1M ARR, or $1M to $10M ARR).
Top-tier operator angels for B2B SaaS fall into distinct functional buckets based on what your startup needs most right now:
Lenny Rachitsky (Ex-Airbnb, Creator of Lenny's Newsletter ): Exceptional for product strategy, pricing, positioning, and early PLG motion.
Gokul Rajaram (Ex-DoorDash, Square, Google): Known as the "Product Godfather of Silicon Valley," legendary for helping early teams tighten product-market fit and commercialization.
Dharmesh Shah (Co-founder of HubSpot): The quintessential inbound marketing and product-led growth operator angel for B2B software.
Jason Lemkin (Founder of SaaStr, ex-EchoSign): The gold standard for B2B/Enterprise SaaS; explicitly active in helping companies figure out enterprise sales cycles, pricing tiers, and hiring first sales reps.
David Sacks (Craft Ventures, ex-PayPal/Yammer): Master of the "SaaS Metrics" framework and classic top-down enterprise/mid-market motion.
Claire Hughes Johnson (Former COO of Stripe): Unmatched for operational scaling, building internal management playbooks, and structuring enterprise workflows.
Tristan Handy (CEO & Founder of dbt Labs): Incredible perspective if you are building in data, analytics, or developer tools.
Calvin French-Owen (Co-founder of Segment): Highly tactical for infrastructure, API-first architecture, and developer-focused B2B go-to-market.
Jason Cohen (Founder of WP Engine): Deeply tactical on sustainable software economics, engineering management, and bootstrapped-to-scaled efficiency.
Elad Gil (Ex-Twitter, Google, author of High Growth Handbook ): Invaluable pattern-matching for executive hiring, navigating hyper-growth, and positioning for later-stage institutional rounds.
Scott Belsky (Ex-Adobe/Behance): Great for product organization scaling, design-led software, and community loops.
To help you narrow down who you should target for your specific round, tell me:
I can help tailor a target angel profile or outreach angle for your cap table.
Elad Gil
eladgil.com
If you mean **“people whose operating experience can materially change the trajectory of a B2B SaaS company,”** rather than merely famous angels, I’d prioritize a fairly short list. ### My top tier | Operator angel | Why I’d want them | Best fit |
If you mean “people whose operating experience can materially change the trajectory of a B2B SaaS company,” rather than merely famous angels, I’d prioritize a fairly short list.
| Operator angel | Why I’d want them | Best fit |
|---|---|---|
| Gokul Rajaram | Probably one of the strongest all-around product/growth operators. He has been an exec at DoorDash, Block, Facebook and Google and has invested in companies including Airtable, Ironclad, Deel, Figma, Supabase and Vercel. He explicitly works with founders on product, growth, people, pricing and capital. www.gokulrajaram.com | Product-led B2B, marketplaces, growth, scaling |
| Cristina Cordova | Exceptional combination of GTM + partnerships + operations. She helped scale Stripe from ~28 to ~3,000 employees, led partnerships at Stripe, then platform/partnerships at Notion, and now leads GTM/operations at Linear. She says she's an investor/advisor to 80+ startups. www.linkedin.com | Enterprise SaaS, PLG→enterprise, partnerships, fintech/devtools |
| Brianne Kimmel | One of the clearest “SaaS operator → investor” profiles. Her specialty is zero-to-one GTM and scaling software companies; portfolio includes Deel, Webflow, Hightouch, Hex and Supabase. venture.angellist.com | PLG, bottom-up SaaS, workplace software, GTM |
| Lachy Groom | Former Stripe executive who became a prolific investor. His portfolio includes Figma, Notion, Lattice, Ramp and WorkOS, and his investing is particularly strong around B2B software/fintech. www.cbinsights.com | B2B infrastructure, fintech, enterprise software |
| Des Traynor | If your company is fundamentally about SaaS product, customer experience, pricing or retention, his Intercom experience is unusually relevant. He's selective rather than a high-volume angel, and describes his investments as generally emerging from products he encounters and conversations with founders. destraynor.com | SaaS product, CX, PLG, retention |
Shreyas Doshi — excellent for product strategy, growth loops and organizational design. His background spans Stripe, Twitter and Google, and his investment history includes WorkOS, NexHealth and other software companies.
Dharmesh Shah — particularly interesting if you're building around marketing, sales, AI or SMB/mid-market SaaS. His biggest asset is having actually built a major SaaS company rather than merely invested in one.
Scott Belsky — very strong product/consumer-to-business crossover and an extensive software investment network. Current investor databases put him among the most active SaaS angels.
Guillermo Rauch — especially valuable for developer tools, infrastructure, AI-native SaaS and bottoms-up adoption.
Rahul Vohra — excellent for product-led growth, premium SaaS, product quality and retention.
Aaron Levie — a particularly valuable name if you're selling enterprise software and need help understanding enterprise buyers, security/procurement and scaling an enterprise sales organization.
I wouldn't optimize for the most famous names. I'd try to get 2–3 complementary operators:
1. GTM operator
Cristina Cordova / Brianne Kimmel
2. Product + growth operator
Gokul Rajaram / Shreyas Doshi
3. Category/enterprise operator
Lachy Groom / Aaron Levie / Des Traynor, depending on the product
That is considerably more valuable than having five generic “great angels.”
For example, if you told me:
“We're a Series Seed B2B SaaS company, $1M ARR, $30k ACV, founder-led sales, trying to get to $5M ARR.”
I'd probably rank Cristina Cordova → Gokul Rajaram → Brianne Kimmel → Lachy Groom ahead of many much more famous angels. Their actual operating experience maps directly onto the problems you're about to encounter.
And there's an interesting institutional alternative: Operator Collective has 200+ operator LPs who are actively running and scaling technology companies, specifically around B2B/enterprise software.
One important distinction: don't give a meaningful cap-table allocation merely for a logo. The ideal operator angel should be able to answer “Who are the 5 customers you can get me in front of?” or “What hiring/product/GTM problem will you personally help me solve?” If they can't, I'd rather have a smaller check from someone who can.
If you give me your SaaS category, ACV, current ARR, stage, and whether you're PLG or sales-led, I can narrow this to a top 10 ranked specifically for your company, including what each person could realistically do for you and how I'd approach getting an intro.
When building a B2B SaaS cap table at the pre-seed or seed stage, having the right **operator angels** —people who have built, scaled, or sold enterprise software—can be a massive unfair advantage. They offer tactical pattern-matching, early customer introductions, and credibility for your Series A…
When building a B2B SaaS cap table at the pre-seed or seed stage, having the right operator angels —people who have built, scaled, or sold enterprise software—can be a massive unfair advantage. They offer tactical pattern-matching, early customer introductions, and credibility for your Series A lead.
The best operator angels to target fall into distinct functional categories based on what your startup needs most right now:
David Sacks (Co-founder of Craft Ventures , former COO of PayPal , and founder of Yammer ): The gold standard for enterprise SaaS playbook execution, positioning, and viral B2B adoption.
Jason Lemkin (Founder of EchoSign and SaaStr ): Invaluable if you need active community reach, early ARR scaling advice, and direct connections to the broader B2B SaaS ecosystem.
Claire Hughes Johnson (Former COO of Stripe ): Exceptional for operational scaling, organizational design, and navigating the transition from early product-market fit to repeatable enterprise growth.
Christoph Janz (Managing Partner at Point Nine Capital ): Famous for early-stage B2B SaaS metric frameworks (creator of the SaaS Funding Napkin ) and hyper-tactical unit economic advice.
Calvin French-Owen (Co-founder of Segment ): A phenomenal resource if you are building developer tools, data infrastructure, or product-led growth (PLG) architecture.
David Cancel (Founder of Drift / Help Scout ): Great for modern B2B product strategy, messaging, and building high-velocity marketing/product loops.
Elad Gil (Former Twitter VP, serial entrepreneur, and investor): Known for ultra-fast conviction, deep technical/AI infrastructure insights, and helping companies scale through hyper-growth.
Tristan Handy (Founder and CEO of dbt Labs ): Highly sought after if you operate in the modern data stack, developer ecosystem, or open-core B2B monetization models.
How to approach them strategically:
To help narrow down who to target, tell me:
I can tailor a specific outreach and profiling strategy for your exact sub-sector.
Yes. For a **B2B SaaS** startup, I’d optimize for operators who have actually built the machine—not merely famous founders with money. My shortlist, roughly in order of **“I’d love this person on the cap table”**: | Operator angel | Why I’d want them | Best fit |
Yes. For a B2B SaaS startup, I’d optimize for operators who have actually built the machine—not merely famous founders with money.
My shortlist, roughly in order of “I’d love this person on the cap table”:
| Operator angel | Why I’d want them | Best fit |
|---|---|---|
| Dharmesh Shah | Probably one of the best combinations of SaaS product, PLG, marketing, hiring, and founder network | Horizontal SaaS, PLG, AI/SaaS |
| Claire Hughes Johnson | Exceptional operator around scaling organizations, GTM, people, and enterprise complexity | Enterprise SaaS, fintech, scaling from ~$5M→$100M+ |
| Des Traynor | Deep product/GTM intuition from building Intercom; unusually hands-on SaaS experience | Product-led SaaS, CX, AI, developer/customer tools |
| Stewart Butterfield | Elite understanding of collaboration, bottoms-up adoption, enterprise expansion and product | Collaboration, productivity, workflow, AI |
| Guillermo Rauch | Outstanding developer/technical GTM network; active angel with a large SaaS/devtools portfolio | Devtools, infrastructure, AI, technical SaaS |
| Christina Cacioppo | Built a modern enterprise SaaS company around security/compliance and understands early enterprise GTM | Security, compliance, enterprise SaaS |
| Aaron Levie | One of the deepest enterprise-software CEOs alive; incredible perspective on selling to large companies | Enterprise SaaS, AI, content/workflow |
| Cal Henderson | Exceptional technical/product operator with deep distributed-systems and SaaS experience | Devtools, infrastructure, collaboration |
| Mark Roberge | If your biggest question is sales/GTM, he's a monster operator | Sales-led SaaS |
| Jason Lemkin | Extremely deep SaaS scaling/GTM network; particularly useful for hiring VPs and building sales | B2B SaaS broadly |
A few of these aren't “classic angels” in the narrow sense, so I'd distinguish operator angels from people who primarily invest professionally. For example, Des Traynor explicitly says he doesn't consider himself an active angel, but his investment history and operating experience make him exactly the type of person I'd want if the relationship were possible.
If you gave me five slots and said “these people get meaningful allocations, who do you call?”, I'd probably go:
1. Dharmesh Shah — best all-around B2B SaaS operator.
2. Claire Hughes Johnson — perhaps the best “how do we turn this startup into a real company?” operator on the list. Her current angel activity is substantial, with 40+ investments recorded, and she's particularly strong around scaling organizations.
3. Des Traynor — phenomenal if the product itself and customer experience are central. He's been involved in a large number of startups as an angel and has unusually deep SaaS pattern recognition.
4. Stewart Butterfield — especially attractive if you're building something around how teams work. His recent angel activity includes companies such as Viktor and Lovable, and his portfolio is heavily tilted toward workplace/collaboration/developer software.
5. Guillermo Rauch — I'd move him to #1–2 if you're technical SaaS/devtools/AI infrastructure. He's an active angel with 100+ recorded investments, including a substantial SaaS/devtools footprint.
Don't build an “operator angel” cap table. Build an operator bench.
I'd rather have:
...than five famous CEOs.
For example, if you're doing enterprise security SaaS, I'd take Christina Cacioppo + Claire Hughes Johnson + a former CISO/CIO from your target customer segment over five generic startup celebrities. Cacioppo is actively angel investing and has backed security companies including Aikido Security and Scanner.dev.
And if you're PLG, I'd disproportionately target Dharmesh / Des / Stewart / Guillermo.
If you're sales-led enterprise, I'd put Claire / Mark Roberge / Aaron Levie / Jason Lemkin toward the top.
Operator Collective is unusually relevant to this question. It's explicitly built around enterprise operators, with 200+ operator LPs, and its model is designed to connect portfolio companies to enterprise decision-makers and potential customers.
That can be more valuable than a single celebrity angel if your primary need is enterprise introductions.
If you tell me your SaaS category, ACV, current ARR/stage, sales motion (PLG vs sales-led), and who you're selling to (SMB/mid-market/enterprise), I can give you a much more surgical list of ~20 operator angels—with a “why them / likely check size / introductions they can make / how I'd rank them” scorecard.
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