Which one AI picks, and when.
Data as of Jul 18, 2026 · Based on 16 AI claims comparing the two · See how Parse measures this
Head to head
The two are furthest apart on reach, where Amazon leads by 21 points.
| Measure |  Amazon |  Netflix |
|---|---|---|
| Parse Score | 96 |
| 90 |
| Strength | 65 | 68 |
|---|
| Reach (widest gap) | 98 | 77 |
|---|
| Authority | 91 | 81 |
|---|
