How does Parse measure this comparison?

Parse reads answers from AI assistants and records every claim that compares the two brands, then groups those claims by the need they speak to. This page is based on 6 claims collected between Mar 19, 2026 and Aug 3, 2026. It is a reading of what AI says, not a review by Parse.

Brands
Checkr
vs First Advantage

Checkrvs First Advantage

Checkr vs First Advantage, according to AI

Which one AI picks, and when.

Data as of Aug 3, 2026 · Based on 6 AI claims comparing the two · See how Parse measures this

Head to head

The two are furthest apart on parse score, where Checkr leads by 17 points.

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What AI Says About Checkr vs First Advantage | Parse

Brands
Checkr
vs First Advantage

Checkrvs First Advantage

Checkr vs First Advantage, according to AI

Which one AI picks, and when.

Data as of Aug 3, 2026 · Based on 6 AI claims comparing the two · See how Parse measures this

Head to head

The two are furthest apart on parse score, where Checkr leads by 17 points.

Checkr and First Advantage compared on the Parse Score and its three pillars
Measure	Checkr	First Advantage
Parse Score (widest gap)	92

Checkr and First Advantage compared on the Parse Score and its three pillars
Measure	Checkr	First Advantage
Parse Score (widest gap)	92

Strength	91	75

Reach	66	60

Authority	63	47

What AI says about Checkr

Employment Background Check Services · #1

What AI says about First Advantage

Employment Background Check Services · #3

Compare your brand against Checkr or First Advantage. Free check, no account.

What buyers actually ask

What's the best background check service for an HR manager to use for pre-employment screening?
What is the best background check service?
I'm looking for a service to run compliant background checks on new hires. What's the best background check service that is fast?

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Questions

How does Parse measure this comparison?: Parse reads answers from AI assistants and records every claim that compares the two brands, then groups those claims by the need they speak to. This page is based on 6 claims collected between Mar 19, 2026 and Aug 3, 2026. It is a reading of what AI says, not a review by Parse.

Track this comparison

Weekly insights tell you how often AI recommends each brand, and which prompts and sources explain the result.

Track this comparison

What's the best background check service for an HR manager to use for pre-employment screening?
What is the best background check service?
I'm looking for a service to run compliant background checks on new hires. What's the best background check service that is fast?

CheckrvsGoodHire
CheckrvsHireRight
CheckrvsKarmaCheck
First AdvantagevsHireRight

How does Parse measure this comparison?: Parse reads answers from AI assistants and records every claim that compares the two brands, then groups those claims by the need they speak to. This page is based on 6 claims collected between Mar 19, 2026 and Aug 3, 2026. It is a reading of what AI says, not a review by Parse.