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BrandsFidelity Go

How AI describes Fidelity Go

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Fidelity Go logoFidelity Gofidelity.com

Fidelity Go is Fidelity Investments' managed account program that provides discretionary investment management, and in certain circumstances non-discretionary financial planning, for a fee. Advisory services are offered by Strategic Advisers LLC, with brokerage services from Fidelity Brokerage Services LLC and custodial services from National Financial Services LLC. The service is designed to help clients reach their financial goals through ongoing investment management within Fidelity's brokerage and custodial infrastructure.

Ownership
Part ofFidelity Investments logoFidelity Investments
Fidelity Go logoFidelity Go

Parse Score

85.4

#3 of 49 in Robo-Advisors and Investing Apps

Strength83
Reach63
Authority55

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Tone of voice

67% of how AI describes Fidelity Go reads positive.

Words AI uses

AI reaches for low-cost · low fees · free when it describes Fidelity Go.

Rivals

Wealthfront is the brand AI weighs against Fidelity Go most.

Sources

nerdwallet.com shapes more of what AI says about Fidelity Go than any other source, at 19% of its citations.

fidelity.com · wsj.com · forbes.com · investopedia.com

AI questions where Fidelity Go appears

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The market map

Robo-Advisors and Investing Apps →
5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →Fidelity Investm…BettermentCharles SchwabWealthfrontVanguard Investm…SoFiRobinhoodM1 FinanceAcornsInteractive Brok…Morgan StanleySchwab Asset Man…AllyBlackrock

Where AI ranks Fidelity Go

Robo-Advisors and Investing Apps#3
#11
#27
#61
Wealthfront logoWealthfront
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go offers the absolute best overall combination of zero management fees, zero account minimums, and highly simplified, user-friendly portfolio management.
    ChatGPT Search · excerpt
    Fidelity Go has no minimum to open, starts investing once you have $10, and charges no advisory fee below $25,000.
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go and Wealthfront tie as the best overall robo-advisors for a Roth IRA
    Google AI Mode · excerpt
    Fidelity Go offers a low-cost, straightforward approach with no management fees on accounts under $25,000, making it a competitive choice for beginner to intermediate investors.
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go (Best for Low Balances / Low Cost) — Charges 0 management fees for balances under $25,000
    Google AI Mode · excerpt
    Fidelity Go (Best for Low Balances / Zero Fees): A great budget-friendly pick that charges $0 management fees for balances under $25,000
  • Excerpts where Fidelity Go appeared in the AI's answer

    ChatGPT Search · excerpt
    Fidelity Go** — attractive for smaller balances, but lacks tax-loss harvesting
    Google AI Mode · excerpt
    Fidelity Go (Best for Low Costs): Offers 0% advisory fees for balances under $25,000 and 0.35% above that, using zero-expense-ratio funds.
  • Excerpts where Fidelity Go appeared in the AI's answer

    ChatGPT Search · excerpt
    Fidelity Go is currently 0.35% above $25,000, with no advisory fee below $25,000.
    ChatGPT Search · excerpt
    Fidelity Go is currently **0.35% above $25,000**, with no advisory fee below $25,000.
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go / Charles Schwab Intelligent Portfolios: Institutional digital offerings that build, monitor, and automatically rebalance your risk-aligned portfolio with minimal or no advisory management fees.
    Google AI Mode · excerpt
    Fidelity Go (Zero minimum to open, very low fees for smaller balances).
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go offers a free advisory tier for accounts under$2 5,0 0 0 , and charges 0.3 5% for accounts above that, using low-cost index portfolios.
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go / Vanguard Digital Advisor: Either lack full automated TLH entirely or restrict it to higher tiers/larger balances
    Google AI Mode · excerpt
    Fidelity Go: Excellent low-cost portfolio management, but its tax-loss harvesting capabilities are minimal or nonexistent
  • Excerpts where Fidelity Go appeared in the AI's answer

    Google AI Mode · excerpt
    Fidelity Go is their robo-advisor that manages your money completely free for balances under $25,000.
  • Excerpts where Fidelity Go appeared in the AI's answer

    ChatGPT Search · excerpt
    Fidelity Go provides automated management; there's no advisory fee below $25,000 and 0.35% annually above that.
+7 more prompts·Monitor Fidelity Go