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How AI describes Propensity

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Propensity logoPropensitypropensity.com

Propensity is a contact-level marketing platform for B2B growth teams that enables account-based marketing and multi-channel engagement while tying activity to real people. It provides features such as contextual advertising, geofencing, website tracking to de-anonymize visitors, and data enrichment to identify high-intent accounts and hand them off to sales. The platform also offers AI-powered lifecycle marketing and optional full-service ABM to automate GTM processes from signals to pipeline, with enterprise-grade security and compliance.

Parse Score

54.4

#41 of 51 in B2B Demand Generation Solutions

Strength39
Reach41
Authority27

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Sources

propensity.com shapes more of what AI says about Propensity than any other source, at 57% of its citations.

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The market map

B2B Demand Generation Solutions →
1%2%5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →HubSpotAdobeDemandbaseSalesforce6senseRollWorksTerminusActiveCampaignZoomInfoLinkedInCognismFoundryBomboraIntegratePropensity

Where AI ranks Propensity

B2B Demand Generation Solutions#41

  • Excerpts where Propensity appeared in the AI's answer

    Google AI Mode · excerpt
    Propensity partners directly with Bombora to let go-to-market teams build intent-driven audiences and launch targeted ABM playbooks.