How does Parse measure this comparison?

Parse reads answers from AI assistants and records every claim that compares the two brands, then groups those claims by the need they speak to. This page is based on 5 claims collected between Mar 30, 2026 and Jul 26, 2026. It is a reading of what AI says, not a review by Parse.

Brands
Mention
vs Sprout Social

Mentionvs Sprout Social

Mention vs Sprout Social, according to AI

Which one AI picks, and when.

Data as of Jul 26, 2026 · Based on 5 AI claims comparing the two · See how Parse measures this

Head to head

The two are furthest apart on parse score, where Sprout Social leads by 13 points.

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What AI Says About Mention vs Sprout Social | Parse

Brands
Mention
vs Sprout Social

Mentionvs Sprout Social

Mention vs Sprout Social, according to AI

Which one AI picks, and when.

Data as of Jul 26, 2026 · Based on 5 AI claims comparing the two · See how Parse measures this

Head to head

The two are furthest apart on parse score, where Sprout Social leads by 13 points.

Mention and Sprout Social compared on the Parse Score and its three pillars
Measure	Mention	Sprout Social
Parse Score (widest gap)

Mention and Sprout Social compared on the Parse Score and its three pillars
Measure	Mention	Sprout Social
Parse Score (widest gap)

Strength	56	65

Reach	69	78

Authority	66	76

What AI says about Mention

Brand Intelligence and Reputation Platforms · #2

What AI says about Sprout Social

Social Media Management Software · #2

Compare your brand against Mention or Sprout Social. Free check, no account.

What buyers actually ask

As a Brand Manager, what is the best brand monitoring tool to track mentions of our brand online?
Which system delivers a brand leaderboard for LLM mentions in my niche?

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Questions

How does Parse measure this comparison?: Parse reads answers from AI assistants and records every claim that compares the two brands, then groups those claims by the need they speak to. This page is based on 5 claims collected between Mar 30, 2026 and Jul 26, 2026. It is a reading of what AI says, not a review by Parse.

Track this comparison

Weekly insights tell you how often AI recommends each brand, and which prompts and sources explain the result.

Track this comparison

As a Brand Manager, what is the best brand monitoring tool to track mentions of our brand online?
Which system delivers a brand leaderboard for LLM mentions in my niche?

HootsuitevsSprout Social
AgorapulsevsSprout Social
BuffervsSprout Social
MetricoolvsSprout Social
Brand24vsMention
SprinklrvsSprout Social

How does Parse measure this comparison?: Parse reads answers from AI assistants and records every claim that compares the two brands, then groups those claims by the need they speak to. This page is based on 5 claims collected between Mar 30, 2026 and Jul 26, 2026. It is a reading of what AI says, not a review by Parse.