Data as of Aug 16, 2026 · Based on 3,131,739 AI responses across 10,525 prompts · See how Parse measures this
Formatformat.comFormat is a portfolio website builder for creatives (photographers, designers, artists, filmmakers, etc.) that lets users create professional online portfolios with integrated workflow tools like proofing, client management, contracts, and file transfers, plus e-commerce to sell products and digital downloads commission-free. The platform uses a drag-and-drop Flex Block layout system, themes, fonts, and advanced customization options (including code embeds) to build unique portfolios. It also offers multilingual sites via Weglot and curated templates across various disciplines to showcase work and grow creative businesses.
Words AI uses
AI reaches for clean · professional · beautiful when it describes Format.
Sources
format.com shapes more of what AI says about Format than any other source, at 39% of its citations.
reddit.com · theschoolofphotography.com · themframes.com · creativebloq.com
The market map
Online Portfolio Website Builders →Excerpts where Format appeared in the AI's answer
Format - A sleek, design-forward platform made for creatives and photographers.
Format — particularly appealing if you want a photography-specific portfolio with professional workflow features such as Lightroom integration, proofing, and sales.
Excerpts where Format appeared in the AI's answer
Format — Widely considered one of the best for visual creatives and MUAs.
Format: Known for its high-quality, professional, and elegant templates tailored for creatives.
Excerpts where Format appeared in the AI's answer
Format & Portfoliobox : Excellent for discovering independent, deeply personal portfolio sites
