Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this
NARSnarscosmetics.comNARS is a cosmetics brand that sells makeup and skincare online, featuring products like Notorious Mascara, Natural Radiant Longwear Foundation, liquid eyeshadows, and color cosmetics. The site offers shopping incentives and services such as free gifts with purchases over certain amounts, free samples, free and expedited shipping, and complimentary virtual artist consultations. It also provides professional resources (NARS Pro) and virtual tools with makeup how-tos, tutorials, and opportunities to book private artist sessions to elevate artistry.
Tone of voice
75% of how AI describes NARS reads positive.
Words AI uses
AI reaches for buildable · non-comedogenic · inclusive when it describes NARS.
Sources
allure.com shapes more of what AI says about NARS than any other source, at 17% of its citations.
google.com · reddit.com · instagram.com · youtube.com
The market map
Face Makeup: Foundations & Powders →Excerpts where NARS appeared in the AI's answer
NARS Soft Matte Complete Concealer : Widely considered the holy grail for blemishes. It's a full-coverage pot concealer with a natural, oil-free matte finish that won't slide off an active spot.
NARS Soft Matte Complete Concealer : Widely considered a holy grail for blemishes.
Excerpts where NARS appeared in the AI's answer
NARS Radiant Creamy Concealer Go to product viewer dialog for this item. ($36) remains a permanent makeup artist favorite.
NARS Radiant Creamy Concealer Go to product viewer dialog for this item. is a popular choice for achieving a luminous, awake look.
Excerpts where NARS appeared in the AI's answer
NARS Light Reflecting Advanced Skincare Foundation Available at Nordstrom , this hybrid skincare-foundation uses light-reflecting complexes to mimic a glassy, translucent effect.
NARS Light Reflecting Advanced Skincare Foundation (approx. $54) is described by Allure and Nordstrom as a top choice for a lightweight, glassy, and luminous effect.
Excerpts where NARS appeared in the AI's answer
NARS Radiant Creamy Concealer — Best if you want a more natural, radiant finish.
NARS Soft Matte Complete Concealer Go to product viewer dialog for this item. is highly rated for its ability to mask severe dark circles with a long-wearing, non-comedogenic formula that blends into the skin for a natural, soft-matte finish.
Excerpts where NARS appeared in the AI's answer
NARS Light Reflecting Foundation — great if you want a natural glow, medium buildable coverage, and a “your skin but better” look.
Excerpts where NARS appeared in the AI's answer
NARS Soft Matte Complete Foundation is praised for being lightweight while offering full coverage.
Nars Soft Matte Complete Foundation ($45) – Provides a high-coverage matte finish
Excerpts where NARS appeared in the AI's answer
NARS Pro-Prime Smudge Proof Eyeshadow Base Go to product viewer dialog for this item. is highly rated for its ability to create a seamless, matte canvas that grips shadow for 24 hours.
NARS Pro-Prime Smudge Proof Eyeshadow Base Go to product viewer dialog for this item.
Excerpts where NARS appeared in the AI's answer
NARS Light Reflecting Advanced Skincare Foundation — slightly more polished while still radiant and natural-looking.
Excerpts where NARS appeared in the AI's answer
NARS has a massive cult following for a reason—their color correction and pigment structuring are elite.
NARS – Excellent for neutral, cool, and olive undertones, with highly regarded concealers.
