Data as of Aug 25, 2026 · Based on 1,331 AI responses · Shares cover the last 30 days · See how Parse measures this
SOAR Platforms for SOC Automation
Parse
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Palo Alto Networks remains the dominant brand in AI-generated recommendations for SOAR platforms. However, since late 2025, nimbler challengers like have gained significant ground by focusing on user-friendly, low-code automation for lean security teams.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | The consistent market leader, cited for its comprehensive features and enterprise scale. | 66% | |
| 2 | Frequently recommended for small teams due to its flexible, no-code automation. | 56% | |
| 3 | A rising challenger noted for intuitive low-code automation and playbook builders. | 56% | |
| 4 | 41% | ||
| 5 | 35% | ||
| 6 | 26% | ||
| 7 | 24% | ||
| 8 | A newer entrant recognized for its modern interface and hyperautomation capabilities. | 23% | |
| 9 | 15% | ||
| 10 | 14% | ||
| 11 | 12% | ||
| 12 | 10% | ||
| 13 | 10% | ||
| 14 | 8% | ||
| 15 | 6% | ||
| 16 | 6% | ||
| 17 | 6% | ||
| 18 | 6% | ||
| 19 | 5% | ||
| 20 | A newer entrant recognized for its modern interface and hyperautomation capabilities. | 5% | |
| 21 | 5% | ||
| 22 | 4% | ||
| 23 | 4% | ||
| 24 | 4% | ||
| 25 | 4% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
exabeam.com is the page AI reaches for most here, cited in 59% of analyzed answers.
Rose from #4 to #2 in overall rank between Oct 2025 and Mar 2026.
Climbed from #8 to #5 in mentions between Oct 2025 and Mar 2026.
Its relative rank declined from #5 to #7 between Oct 2025 and Mar 2026.
“A market leader with rich features.” → “A powerful enterprise platform that can be complex or overkill for smaller teams.”
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 74% | 70% | ||
| 81% | 58% | ||
| 57% | 31% | ||
| 13% | 40% | ||
| 49% | 24% |
The two models disagree most about Swimlane Turbine (ChatGPT #17, Google #3) and Google Cloud Security Operations (ChatGPT #10, Google #21).
Across 1,331 AI responses, Palo Alto Networks is mentioned most, named in 66% of them, followed by Tines (56%) and Swimlane (56%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,331 AI responses to this market's buyer questions over the last 30 days. Answers are collected daily and the ranking is re-measured on the same 30-day window.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
For small teams, AI consistently recommends Tines as the top choice due to its no-code approach and ease of use.
Swimlane and
Rapid7 InsightConnect are also frequently mentioned as strong alternatives that offer low-code visual builders and quick deployment.
For small teams, AI consistently recommends Tines as the top choice due to its no-code approach and ease of use.
Swimlane and
Rapid7 InsightConnect are also frequently mentioned as strong alternatives that offer low-code visual builders and quick deployment.
Brands mentioned
Palo Alto Networks Cortex XSOAR was initially the dominant recommendation for user-friendliness. By late 2025 and into 2026, responses increasingly highlighted
Tines and
Swimlane, praising their no-code and low-code interfaces as more accessible alternatives.
The market map