Data as of Aug 25, 2026 · Based on 2,322 AI responses · See how Parse measures this
Balance Transfer Credit Cards
Parse
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Citi remains the most frequently recommended brand for balance transfer credit cards by AI assistants. However, since late 2025, has surged in visibility, with its Reflect Card consistently recommended for having one of the longest 0% introductory APR periods available.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | Consistently recommended for its long 0% APR periods and popular card options. | 77% | |
| 2 | 65% | ||
| 3 | 44% | ||
| 4 | Recommended for its BankAmericard and Customized Cash Rewards cards. | 36% | |
| 5 | Mentioned for cards offering an exceptionally long 24-month intro APR period. | 30% | |
| 6 | Pitched as a solid choice combining balance transfer deals with cashback rewards. | 29% | |
| 7 | 12% | ||
| 8 | 5% | ||
| 9 | 4% | ||
| 10 | 2% | ||
| 11 | 2% | ||
| 12 | 2% | ||
| 13 | 2% | ||
| 14 | 2% | ||
| 15 | 2% | ||
| 16 | 2% | ||
| 17 | 2% | ||
| 18 | 2% | ||
| 19 | 1% | ||
| 20 | 1% | ||
| 21 | 1% | ||
| 22 | 1% | ||
| 23 | 1% | ||
| 24 | 1% | ||
| 25 | 1% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
forbes.com is the page AI reaches for most here, cited in 50% of analyzed answers.
Emerged in late 2025 to become a top recommendation for its 21-month 0% APR.
Dropped from rank #2 to #5 between Oct 2025 and Mar 2026.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 59% | 64% | ||
| 38% | 46% | ||
| 45% | 24% | ||
| 32% | 36% | ||
| 22% | 34% |
The two models disagree most about Discover (ChatGPT #11, Google #23) and Discover it Cash Back (ChatGPT #16, Google #8).
Citi remains the most frequently recommended brand for balance transfer credit cards by AI assistants. However, since late 2025, Wells Fargo has surged in visibility, with its Reflect Card consistently recommended for having one of the longest 0% introductory APR periods available.
Across 2,322 AI responses, Citi is mentioned most, named in 77% of them, followed by Wells Fargo (65%) and JPMorgan Chase (44%).
Parse measures each brand's mention rate — the share of answers naming it — across 2,322 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
Early responses from ChatGPT in Oct 2025 heavily featured Citi and
Chase. From Nov 2025 on, both platforms began consistently citing the
Wells Fargo Reflect Card for its long 21-month intro APR, which quickly became a top recommendation alongside
Citi's Simplicity card.
Brands mentioned
which credit cards offer balance transfer deals for me?
Early responses from ChatGPT in Oct 2025 heavily featured Citi and
Chase. From Nov 2025 on, both platforms began consistently citing the
Wells Fargo Reflect Card for its long 21-month intro APR, which quickly became a top recommendation alongside 's Simplicity card.
Answers to this general prompt evolved significantly. Initially, in Oct 2025, Citi and
were the most common recommendations. By Nov 2025, the entered responses and became a co-leader with 's Simplicity and Diamond Preferred cards, valued for its long 21-month 0% APR period.
Brands mentioned
which balance transfer card is best for me?
Answers to this general prompt evolved significantly. Initially, in Oct 2025, Citi and
Chase were the most common recommendations. By Nov 2025, the
Wells Fargo Reflect Card entered responses and became a co-leader with
Citi's Simplicity and Diamond Preferred cards, valued for its long 21-month 0% APR period.
The market map