Data as of Aug 25, 2026 · Based on 1,016 AI responses · See how Parse measures this
Testosterone Booster Supplements
ParseChatGPT + Google AIParse
https://parse.gl
Measured across ChatGPT & Google AIThe testosterone booster landscape remains highly contested, with KSM66 and currently dominating the conversation in both search and AI-driven advice. Brand visibility is currently driven by a split between performance-focused formulations and foundational mineral support.
Nugenix| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 |  TestoPrime | 25% | |
| 2 |  Irwin Naturals | 23% | |
| 3 |  GNCA primary hub for supplement accessibility and product variety. | A primary hub for supplement accessibility and product variety. | 22% |
| 4 |  Transparent LabsValued for ingredient transparency in evidence-based testosterone formulations. | Valued for ingredient transparency in evidence-based testosterone formulations. | 20% |
| 5 |  JYM Supplement Science | 20% | |
| 6 |  Innerbody | 18% | |
| 7 |  Jocko Fuel | 14% | |
| 8 |  TestosilNoted for incorporating standardized KSM-66 clinical doses. | Noted for incorporating standardized KSM-66 clinical doses. | 13% |
| 9 | NugenixFrequently appearing as a retail-available option for hormone support. | Frequently appearing as a retail-available option for hormone support. | 13% |
| 10 |  Thorne | 11% | |
| 11 |  Nutricost | 11% | |
| 12 |  Amazon | 10% | |
| 13 |  Just Ingredients | 9% | |
| 14 |  The Vitamin Shoppe | 9% | |
| 15 |  CVS Health | 8% | |
| 16 |  Kaged | 8% | |
| 17 |  Prime Male | 7% | |
| 18 |  Testofuel | 6% | |
| 19 |  Force Factor | 6% | |
| 20 |  Six Star Pro Nutrition | 6% | |
| 21 |  MuscleTech | 6% | |
| 22 |  KSM-66 Ashwagandha | 6% | |
| 23 |  Ro | 6% | |
| 24 |  Walgreens Boots Alliance | 6% | |
| 25 |  Healthline | 5% |
Who wins on each AI
ChatGPT favors specialized health-support brands like Thorne and Life Extension, whereas Google AI Overviews prioritizes high-volume retail brands like Nugenix and Testosil.
Sources AI cited
healthline.com is the page AI reaches for most here, cited in 56% of analyzed answers.
Dropped from #1 in Oct 2025 to #13 as of Aug 2026
Rose from unlisted to #1 in this ranking since Oct 2025
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| Nugenix | 0% | 45% | |
| Thorne | 18% | 5% | |
| GNC | 6% | 29% | |
 Life Extension | 17% | 0% | |
| Transparent Labs | 12% | 26% |
The two models disagree most about Thorne (ChatGPT #1, Google #23).
The testosterone booster landscape remains highly contested, with KSM66 and Nugenix currently dominating the conversation in both search and AI-driven advice. Brand visibility is currently driven by a split between performance-focused formulations and foundational mineral support.
Across 1,016 AI responses, TestoPrime is mentioned most, named in 25% of them, followed by Irwin Naturals (23%) and GNC (22%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,016 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
NugenixAI responses shifted from recommending specific product blends to a heavy emphasis on individual natural ingredients like ashwagandha and 
What's the best testosterone booster supplement?
AI responses shifted from recommending specific product blends to a heavy emphasis on individual natural ingredients like ashwagandha and
NugenixGNCGuidance evolved from directing users to broad e-commerce platforms to identifying specific retail outlets and brand-direct sites. Trust indicators like third-party certification are now more consistently highlighted alongside product availability.
Brands mentioned
NugenixGNCWhere can I get the best testosterone booster?
Guidance evolved from directing users to broad e-commerce platforms to identifying specific retail outlets and brand-direct sites. Trust indicators like third-party certification are now more consistently highlighted alongside product availability.
